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The Impact of Custom Display Screens on Retail Environments

May 6, 2023

Custom Display Screens For Retail Stores

Retail stores are always on the lookout for ways to attract customers and increase sales. One effective way to achieve this is through the use of custom displays screens. These digital displays are tailored to fit a business’s specific needs and can significantly impact the shopping experience. 

In this post, The Fortec US team dives into the benefits of custom display screens and how they can make a difference in retail environments:

1. Capturing Attention

Custom display screens are designed to capture the attention of customers and draw them toward products. They can be used to showcase new products, highlight promotions, or simply create an attractive display that grabs shoppers’ attention. For example, a sporting goods store might use a display screen to showcase the latest line of running shoes, making them impossible to miss for shoppers walking by.

2. Enhancing Brand Identity

A custom display screen can also reinforce a brand’s identity and help create a cohesive look throughout a store. By incorporating a business’s colors, logos, and other branding elements, digital displays can help build brand recognition in customers’ minds. This is especially important for smaller businesses that may have a different level of brand recognition than larger retailers.

3. Maximizing Floor Space

One of the biggest challenges for retail stores is making the most of their floor space. Custom display screens can be designed to fit seamlessly into a store’s layout and maximize the use of available space, especially vertically. This can help retailers showcase more products and create a visually appealing layout that improves the overall shopping experience.

4. Boosting Sales

At the end of the day, the primary goal of any retail store is to boost sales. Custom display screens can play a big role in achieving this goal by making products more visible and appealing to customers. Studies have shown that customers are more likely to buy products that are displayed in an attractive and eye-catching way, so investing in digital display screens is a smart move for any business.

Contact Us Today to Learn More About Our Custom Digital Screen Solutions!

As the global leader in optical bonding, Fortec US supports you in all project phases – from the construction of the metal housing and procurement of specific parts to the in-house development of controller boards and touchscreen integration. In need of a product, part, or have a project in mind? Contact us today at (631) 580-4360 or click here for more information.
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